{"id":7325,"date":"2023-01-13T19:35:34","date_gmt":"2023-01-14T02:35:34","guid":{"rendered":"https:\/\/howtobefit.com\/coach-blog\/?p=7325"},"modified":"2023-01-13T19:35:34","modified_gmt":"2023-01-14T02:35:34","slug":"bodi-health-esteem","status":"publish","type":"post","link":"https:\/\/howtobefit.com\/coach-blog\/2023\/01\/13\/bodi-health-esteem\/","title":{"rendered":"BODi Health Esteem"},"content":{"rendered":"<p class=\"entry__title hdg--1\">BODi Health Esteem rejects the Imperfection Economy\u2019s fitness and nutrition solutions because most adults don\u2019t want to be told what to do. Scroll down to read the rest of this post from\u00a0<a class=\"author url fn\" title=\"Posts by Carl Daikeler\" href=\"https:\/\/www.beachbodyondemand.com\/blog\/author\/carl-daikeler?referringrepid=1393\" rel=\"author\">Carl Daikeler<\/a> in the <a href=\"https:\/\/www.beachbodyondemand.com\/blog\/?referringrepid=1393\" target=\"_blank\" rel=\"noopener\">Beachbody On Demand Blog<\/a>.<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-7326 aligncenter\" src=\"https:\/\/howtobefit.com\/coach-blog\/wp-content\/uploads\/2023\/01\/carl-group-super-weekend-3-715x358-1.jpg\" alt=\"BODi Health Esteem\" width=\"715\" height=\"358\" srcset=\"https:\/\/howtobefit.com\/coach-blog\/wp-content\/uploads\/2023\/01\/carl-group-super-weekend-3-715x358-1.jpg 715w, https:\/\/howtobefit.com\/coach-blog\/wp-content\/uploads\/2023\/01\/carl-group-super-weekend-3-715x358-1-300x150.jpg 300w\" sizes=\"auto, (max-width: 715px) 100vw, 715px\" \/><\/p>\n<p>We recently wrapped this year\u2019s first\u00a0<a href=\"https:\/\/faq.beachbody.com\/app\/answers\/detail\/a_id\/9792\" target=\"_blank\" rel=\"noopener\">Super Weekend<\/a>\u00a0gathering of coaches all over North America, the U.K. and France \u2014 and of all the exciting new topics discussed, one ruled them all: \u201cWhat is\u00a0<a href=\"https:\/\/www.beachbodyondemand.com\/blog\/world-health-esteem-month?referringrepid=1393\" target=\"_blank\" rel=\"noopener\">Health Esteem<\/a>, and why are we\u00a0<a href=\"https:\/\/www.beachbodyondemand.com\/blog\/beachbody-carl-daikeler-ceo-letter?referringrepid=1393\" target=\"_blank\" rel=\"noopener\">changing the name of the platform<\/a>\u00a0from Beachbody to BODi?\u201d<\/p>\n<p>I\u2019m getting asked this a lot lately. Here\u2019s the answer.<\/p>\n<p>&nbsp;<\/p>\n<p>There is a massive untapped market that rejects the Imperfection Economy\u2019s fitness and nutrition solutions because most adults don\u2019t want to be told what to do. They don\u2019t want to sacrifice enjoying life. And they don\u2019t want to be made to feel they\u2019re unworthy unless they\u2019re pursuing a physical ideal.<\/p>\n<p>Here\u2019s why that matters: More than\u00a0<a href=\"https:\/\/www.niddk.nih.gov\/health-information\/health-statistics\/overweight-obesity\" target=\"_blank\" rel=\"noopener\">150 million adults in North America<\/a>\u00a0are showing us they don\u2019t think the result is worth the sacrifice, and they don\u2019t want to spend time and money on the prospect of failing or adding more judgment to their lives.<\/p>\n<p>But they do want to feel good \u2014 and they want to be healthy.<\/p>\n<p>That is a massive market that needs a solution \u2014 one that doesn\u2019t make them feel like shit about themselves in their pursuit of getting and feeling healthy. A platform that offers proven, comprehensive solutions without a judgmental subtext will help them succeed and feel welcome.<\/p>\n<p>And the barrier to entry is low: Simply replacing high-sugar\/high-calorie dessert habits with\u00a0<a href=\"https:\/\/www.beachbodyondemand.com\/blog\/shakeology-desserts?referringrepid=1393\" target=\"_blank\" rel=\"noopener\">a delicious superfood swap<\/a>\u00a0is a good place to start. \u201cDon\u2019t want to work out? I get it. How about dessert?\u201d<\/p>\n<p>This is an opportunity to help millions of people enhance their enjoyment of life and achieve healthy\/predictable weight loss while supporting their self-esteem at the same time.<\/p>\n<p>That\u2019s Health Esteem, a new category that helps people feel good about themselves and take action to get healthy \u2014 on their terms.<\/p>\n<p><a href=\"https:\/\/bod-blog-assets.prod.cd.beachbodyondemand.com\/bod-blog\/wp-content\/uploads\/2023\/01\/12160903\/carl-group-body.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-153864 aligncenter\" src=\"https:\/\/bod-blog-assets.prod.cd.beachbodyondemand.com\/bod-blog\/wp-content\/uploads\/2023\/01\/12160903\/carl-group-body.jpg\" alt=\"carl group super weekend january 2023\" width=\"600\" height=\"400\" \/><\/a><\/p>\n<p>With our vast array of programs and approaches, and the integration of new positive-mindset master classes each month, we are transforming into the company that can help those 150 million people seek and achieve high Health Esteem.<\/p>\n<p>So, we\u2019re changing our name from Beachbody to BODi, because we reject the premise of the Imperfection Economy, which prioritizes physical appearance above all else. We\u2019re instead moving toward this new, holistic category \u2014 Health Esteem \u2014 and a name to reflect our evolution.<\/p>\n<p>\u201cResults\u201d and aesthetics still play a role \u2014 people care about how they look, and our tools are powerful. But that\u2019s secondary to how people want to feel, because people are happiest when they feel good. And happy customers are the best customers.<\/p>\n<p>We are becoming the world\u2019s first Health Esteem Platform, where it always feels good to be yourself while you work\u00a0<em>on<\/em>\u00a0yourself. And we\u2019re celebrating this category all January, the officially recognized\u00a0<a href=\"https:\/\/www.beachbodyondemand.com\/blog\/world-health-esteem-month?referringrepid=1393\" target=\"_blank\" rel=\"noopener\">World Health Esteem Month<\/a>.<\/p>\n<p>We\u2019ve had a good 24 years as Beachbody. We helped a lot of people. But we\u2019re taking our foot off the brake and shifting into a new gear as we simplify what it takes to get healthy and happy \u2014 and it\u2019s resonating like nothing we have done before.<\/p>\n<p>We are BODi. And this is Health Esteem.<\/p>\n<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div>","protected":false},"excerpt":{"rendered":"<p>BODi Health Esteem rejects the Imperfection Economy\u2019s fitness and nutrition solutions because most adults don\u2019t want to be told what to do. Scroll down to read the rest of this post from\u00a0Carl Daikeler in the Beachbody On Demand Blog. We recently wrapped this year\u2019s first\u00a0Super Weekend\u00a0gathering of coaches all over North America, the U.K. and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[918,921],"tags":[1992,2110],"class_list":{"0":"post-7325","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-healthy-living-and-eating","7":"category-inspiration-and-motivation","8":"tag-bodi","9":"tag-health-esteem","10":"czr-hentry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BODi Health Esteem - Fitness, Health &amp; Longevity With Coach Rich Dafter<\/title>\n<meta name=\"description\" content=\"BODi Health Esteem rejects the Imperfection Economy\u2019s fitness and nutrition solutions because most adults don\u2019t want to be told what to do\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/howtobefit.com\/coach-blog\/2023\/01\/13\/bodi-health-esteem\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BODi Health Esteem - Fitness, Health &amp; 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